Example customer
This is the drill-in you get from any churn-feed row — shown with illustrative data for a fictional company, Northwind Metrics. Not a real Gleam customer.
Customer
Acme Analytics
billing@acmeanalytics.io
Lifetime value
$1,066.50
Tenure
408d
since Sep 2, 2025
MRR lost
−$79.00
Cancellation reason
switched service
“We consolidated tooling after the acquisition — nothing wrong with the product.”
Oct 15, 2026
Subscription timeline
2 events
subscribed · Product 1
Sep 2, 2025
+$79.00
Canceled · Product 1
Oct 15, 2026
−$79.00
Churn detail
Canceled
Oct 15, 2026
−$79.00
reason: switched service
“We consolidated tooling after the acquisition — nothing wrong with the product.”
Every cancellation in your own churn feed opens a view exactly like this — who left, what they were worth, and the reason they gave Stripe.
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